Happiness through freshness

About Us

Afy Haniff Group (M) Sdn. Bhd founded and incorporated in Malaysia in 2006, providing organic herbal detergent and insect repellent for production, distribution and support, in which contain lemongrass essence. When DEET affects consumers’ health, we came forward with organic formulation that scares the insects away. Today, we have gained access to over 2,000 Hypermarkets in Peninsular Malaysia, Sabah, Sarawak, Brunei, Singapore and Thailand.



We continue to develop market with cost effective channel strategies, using a marketing mix to take products to market and build long term brands or a good mutual understanding of each other's global strategies and identify potential areas of alignment and cooperation.


Our Merchandising and Sales Support help our brand to increase the rotation of our products wherever they are on sale. Functionality, easy handling and last but not least attractive design are the crucial facts on which we put the main focus by our promotional designer.


To remain competitive and increase sales, each month we provide promotions on select products that are designed to increase sales. Our discounts enable retail partners to pass on savings to the consumers to create immediate sales as it is one of our push strategy. Pull strategy is also employ to get the product into their basket and make them repurchase.

Our Brand

Our Partner


Affordable, organic, kids and pet-friendly, just so worthy, making all feeling fresh and safe.

Mrs. Zaharah, Kuala Lumpur

I’ve been using this for years and home feels like love. Organic pest repellent, no DEET!

Mr. Hui Chen, Brunei Darussalam

A caterer like me, this products help making clearance easier. I bought them in bulk!

Mrs. Zeila, Singapore

Refreshing! The product works and I recommended to buy!

Ms. Advika, Johor Bahru

I don't think I would buy any other product. Organic, fresh and safe for everyone!

Mr. Jason, Sarawak

It's great! I usually buy the Spray 'N Wipe, so handy and easy to use. Affordable price, an advantage!

Mrs. Cathleen, Sabah


Commercial Offices


Hypermarkets Around The World


Years in Business


Customer Satisfaction

Contact Us

+60 6-261 5121

No 22 & 24, Jalan Seri Emas 36,
Taman Seri Telok Emas,
75460 Melaka Malaysia
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